Good Plus Juice

PACKAGING

Clover is jumping on the health band wagon and releasing a new line of nectar juices that need a different look from their competitors. The typical commercial packaging would have an abundance of zoomed-in shots of colorful fruit. The only brief given for this pitch is that it is called good plus and the first flavor is orange. The evolution was not implemented but it was an exercise to bring illustration into South African commercial packaging.

 
 
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